Digital Marketing Manager (Part-Time, with homeworking possibilities)
About the Company:
WCN are pioneers in recruitment software and have a 100% focus on talent acquisition. We specialise in providing a cloud-based talent acquisition technology suite and have decades of award-winning recruitment software expertise and an obsession with driving real change in organisations. Our products accelerate and improve the entire process of finding, attracting, engaging, assessing and hiring the best talent
We have been established for over 20 years with offices in London, New York and Asia and are proud to list some of the world’s most talented organisations like Cancer Research, Morgan Stanley, The Metropolitan Police, Waitrose and John Lewis among our customers.
We have a terrific culture as an equal opportunities employer, where people work hard in a friendly environment, and you are encouraged to excel and grow your career. We foster a creative and inventive environment with a truly exceptional product to work with.
It’s an exciting time to join our growing business, so we’d love you to take a look at what we have on offer and come and join a company that still has an entrepreneurial spirit at its core!
Game-changers - Finding new and better ways to achieve client success
Trusted Advisors – Who take action, keep it simple & stick to our promises
One team- Achieving great things together by seeking out different perspectives and being on the same side
We are looking for an amazing, data-driven Marketing Automation & Inbound marketer to own the marketing funnel for WCN in the UK.
This is a part-time role for 2 or 3 days reporting into the Marketing Director and working with other members of the Marketing team; 2 days must be in the office based at Wimbledon park. If working a 3rd day this can be from home. So fantastic opportunity for someone looking specifically for a part-time role whilst wanting to maintain a job that adds value not only to WCN but to your own career as you develop new and exciting techniques to support our growth.
You will be passionate about process improvement, design and lead nurturing projects. You will help improve our department’s function and results from campaigns, and own our Marketing Automation processes and developments for HubSpot.
You will be in charge of attracting site traffic, converting that traffic into new leads for the business, and nurturing to close those leads. We want you to understand the right nurture tracks to provide incremental value and nudge our leads towards sale in a way that feels human and still converts.
Key Skills & Experience:
BA/BS degree or equivalent work experience.
Expert in marketing automation (preferably HubSpot) in order to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers.
Working knowledge and technical appreciation of CRMs and Marketing Automation is essential
Excellent command of all marketing tactics, not just email.
Excellent writer and communicator, with an ability to use data to inform all decisions.
Active and well-rounded personal presence on social media, with a command of each network and their best practices.
Technically capable, and a desire to improve processes.
HTML/CSS, Adobe Creative Suite.
We operate a company pension scheme, and offer a number of other benefits including: casual dress code, company paid social events, access to cycle to work scheme, discounted local gym membership and access to Perkbox benefits.